Have you been to HR seminars where they emphasize the WIFM effect of employees? You know, “what’s in it for me?” There are entire marketing efforts and focuses that try to figure this out from a consumer’s perspective. I get it. I’m attracted to things that meet my preferences and styles, but I’m sure they don’t fit anyone else’s choices.
We’re all unique as people. HR struggles with this. How can we provide the “what’s in it for me” factor if everyone is different? It’s impossible !!! Or, is it ??
I think it’s time for HR to try the WIFO approach – What’s in it for others? If we’d do this, we’d be more successful in the end in meeting the needs of most – not all.
Using the WIFO approach, you can really put people first. HR needs to understand that without people, we’re nothing but a giant bureaucratic machine that people see in negative connotations. We have to put others first – all the time !! This may not seem fair, but it really works.
More often than not, HR departments approach the least common denominator when it comes to policies, programs and initiatives. We have a small sample of employees who either make the most noise, or cause the most problems and Wah-lah !! – something new magically appears that we now impose on everyone.
You have to ask yourself, “When I go talk to employees, am I talking about a situation, or am I focusing on them as a person first?” Is it more important to get resolution, or understand what’s happening to them as a person? Try it. Focus on your employees as people first.
I think we don’t think of others first because people rarely think about us as people. Why don’t we change that? If you would take the time this week to e-mail, call or visit an HR peer and just ask them how they’re doing, how do you think the profession would change? I think it’d be amazing !! Intentionally reaching out to others to model what we could do for our organizations.
People are difficult, challenging, amazing, creative, unpredictable and that’s a great reason to be in HR !! You and I need to remember . . . we’re people too.
If I were you, I’d be on the lookout for a call . . .